How To Use Twitter Marketing
Is Twitter a part of your social media marketing? Have you let your Twitter marketing drop off lately? Here’s how to use Twitter Marketing.
1. Create the Twitter Account:
- Create a name: As per Forbes, the Twitter name of a business needs to incorporate its name and include keywords in the Twitter bio to get better response both with SEOs and subsequent customers.
- Profile Images: With Twitter comes a 2-image provision for representing your account. Make use of this image feature to narrate your business narrative. Make certain that your brand or business has a consistent look as is in other social platforms. It will help individuals easily identify the brand and subsequently create trust.
2. Establish a firm Foundation
It is of much importance that you completely fill in your Twitter profile. With every feature comes additional information relative to your businesses contributing positively to the businesses narrative. In this process, ensure that you incorporate theses important Profile aspects:
- Location: Provide comprehensive and reliable information on how potential clients can get to you in terms of where your business is located. Keep in mind that you are after global presence and such; precise and reliable information is required.
- Website: Offer your followers a website link/address for your business. Nonetheless, take into account applying a unique Landing page since it is a wonderful way of offering more information relevant to viewers of your business page.
- Bio: Use the 160 characters to provide a detailed and useful tale of your business, what you are all about and the associated benefits. To make it more lively, you can add a slight touch of personality.
3. Follow People:
Who you follow as opposed to your following defines your overall Twitter experience. Carefully choose the people and brands you follow since they contribute heavily to your subsequent experience. Among the recommendable categories of people to follow for the benefit of your business include: Your clients, business partners, contractors, suppliers, competitors just to name but a few.
4. Don’t sell, talk:
Imagine conversing with your employee then out of nowhere emerges individuals selling items and disrupts your conversation. Annoying isn’t it? This is the same feeling you elicit if you go all out selling items once you have established your Twitter account. Your objective by using Twitter is to talk to potential customers’ not push them away. With proper conversation, you will effortlessly attract interests to your services and products devoid of forcing them to purchase them.
5. Do more listening than Tweeting:
This is particularly directed to beginners. What do you do first? You get to know your audience and identify what their conversations are all about. This is how you get to figure out where and how to fit in and consequently make your individual contributions. After selecting your choice of people and brands to follow, carefully read what they tweet to identify their inclinations. Moreover, you can make use of Twitter Search and view the comments and conversations relative to your preferred topics.
6. Drive Traffic Your Website’s or Blog’s way:
How To use Twitter for Marketing
In a nutshell: Using Twitter to market your business as has been outlined is a wonderful way to not only promote your brand but also establish a consistent following and even boost SEO ratings. Nonetheless, even so, it is not a sure way for overnight success and similar to other techniques requires some patience and time to provide the desired results. With these tips however, it should be easy to create awareness of your brand and allow you to establish a solid global client-base.
Do you need any help marketing your business using Twitter? Just let us know 🙂